1. Start a Blog: Having a blog that provides helpful tips and advice on resume writing is a great way to attract potential customers. You can also use it to showcase your work, share success stories from past clients, and provide industry news and insights.
2. Leverage Social Media Channels: Use social media channels such as Facebook, Twitter and LinkedIn to spread the word about your business. Share helpful content and advice for resume writing with your followers, post client testimonials or successes stories, and promote special offers or discounts.
3. Network: Join professional organizations that are in line with the type of service you offer. Attend networking events, conferences, and seminars to introduce your business and make connections.
4. Write an E-book: Writing a comprehensive guide or e-book about resume writing can be extremely helpful for potential customers who are looking for tips on how to write their own resumes, as well as for those seeking professional help. Offer the book for free or at a discounted cost.
5. Invest in SEO: Having a strong presence on search engine result pages is essential when it comes to online marketing. Invest in proper keyword research and optimization techniques to ensure your website appears among the top results for relevant searches.