1. Leverage Social Media: Social media is a powerful tool for connecting with potential customers and engaging them in conversations. Create profiles on popular platforms like Facebook, Twitter, Instagram, etc., and post content regularly – share discounts, special offers, photos of your motel, and more.
2. Invest in Content Marketing: Content marketing is another great way to promote your motel business – create blog posts, infographics, videos, webinars, eBooks and more that showcase the unique features of your motel. Not only will this give potential customers more information about your motel, but it also helps with SEO.
3. Run Digital Ads: Promote your motel business on popular websites and social media platforms through digital ads. This can be a great way to reach a larger audience, as you can target people in your local area or with specific interests related to your motel.
4. Partner with Local Businesses: Partnering with other local businesses can help you reach a wider audience. For example, you could team up with nearby attractions to offer discounts and special packages to customers who stay at your motel.
5. Try Outbound Marketing: Outbound marketing involves contacting potential customers directly through emails, phone calls or physical mailers. You can use outbound marketing to promote special offers, package deals and more.