1. Utilize Social Media – Platforms like Twitter, Facebook and LinkedIn are invaluable tools for connecting with potential clients. Post regularly on your social media profiles and engage with followers who may be interested in your services.
2. Network – Get out there and meet people! Join networking events and professional organizations to connect with potential clients and learn more about the copywriting industry.
3. Build an Online Portfolio – It’s important to showcase your work in a way that is easily accessible by potential clients. Create a website or online portfolio that showcases your best work, skills and experience.
4. Develop Partnerships – Identify potential partners who could use your copywriting services and develop a partnership with them. This will open the door to new opportunities and help you gain more exposure for your business.
5. Leverage Content Marketing – Content marketing is an effective way to build credibility, generate leads and promote your copywriting business. Create blog posts, ebooks and other forms of content to showcase your expertise and reach a larger audience.
This may also involve guest posting on relevant websites or creating videos that demonstrate your writing skills.