Pros:
• Offering authentic Mexican food items is an untapped niche for many areas, meaning that the store would not be in direct competition with other local businesses.
• Authentic Mexican groceries are often hard to find, so patrons may be willing to pay higher prices.
• There is a growing Hispanic population in many parts of the U.S., so there could be potential for increased customer base.
• Many Mexicans living in the U.S. miss their favorite food items from back home and would appreciate having access to them again.
Cons:
• It can be difficult to find suppliers for some of the specialty Mexican items, which can lead to higher costs.
• There may be limited demand in certain areas where there is not a large Hispanic population.
• Due to language barriers, it could be difficult to communicate with potential customers who primarily speak Spanish.
• Specialty Mexican groceries may require more effort to market and promote accurately, as many patrons may not be familiar with the items.
• It can be difficult to keep track of all the necessary paperwork required for starting a business in the U.S., including taxes, permits, and licenses.
• There may also be competition from larger grocery stores who are now carrying their own Mexican food items.
• It may also be difficult to find employees who are knowledgeable about Mexican groceries and cooking.
• If not managed correctly, the store could suffer from low sales due to a lack of customer loyalty or knowledge about the business.
• Mexico has strict laws regarding certain imported food items, so it is important for storeowners to stay up-to-date on the legal requirements.