{"product_id":"tired-humor-big-plans-early-bedtime-t-shirt","title":"Tired Humor Big Plans. Early Bedtime. T-Shirt","description":"The 100% cotton unisex classic tee will help you land a more structured look. It sits nicely, maintains sharp lines around the edges, and goes perfectly with layered streetwear outfits. Plus, it's extra trendy now! \u003cbr\u003e\n\u003cbr\u003e\nPRODUCT TITLE: Tired Humor Big Plans. Early Bedtime. T-Shirt\u003cbr\u003e\n\u003cbr\u003e\nSHIRT PHRASE: Big Plans. Early Bedtime.\u003cbr\u003e\n\u003cbr\u003e\nWHY IT WORKS: Sets up the expectation of an exciting evening and immediately reveals that the exciting plan is getting into bed early. The contrast is simple, adult, and highly relatable. It presents rest as something worth looking forward to.\u003cbr\u003e\n\u003cbr\u003e\nVISUAL DIRECTION: Photorealistic classic bedside alarm clock with a warm brushed-brass frame, deep navy clock face, and delicate luminous hands indicating an early evening hour. Beside it, a folded charcoal sleep mask made from realistic silk. Gentle warm lighting and subtle glass reflections. Typography arranged in two confident lines, with \"BIG PLANS.\" in bold ivory lettering and \"EARLY BEDTIME.\" in a refined gold serif. Transparent cutout without a bedside table or room.\u003cbr\u003e\n\u003cbr\u003e\nHUMOR \/ PERSONALITY: Dry reversal \/ Confident relaxation\u003cbr\u003e\n\u003cbr\u003e\n• 100% cotton\u003cbr\u003e\n• Sport Grey is 90% cotton, 10% polyester\u003cbr\u003e\n• Ash Grey is 99% cotton, 1% polyester\u003cbr\u003e\n• Heather colors are 50% cotton, 50% polyester\u003cbr\u003e\n• Fabric weight: 5.0–5.3 oz\/yd² (170-180 g\/m²) \u003cbr\u003e\n• Open-end yarn\u003cbr\u003e\n• Tubular fabric\u003cbr\u003e\n• Taped neck and shoulders\u003cbr\u003e\n• Double seam at sleeves and bottom hem\u003cbr\u003e\n• Blank product sourced from Honduras, Nicaragua, Haiti, Dominican Republic, Bangladesh, Mexico\u003cbr\u003e\n\u003cbr\u003e\nDisclaimers: \u003cbr\u003e\n• Due to the fabric properties, the White color variant may appear off-white rather than bright white.\u003cbr\u003e\n• Dark color speckles throughout the fabric are expected for the color Natural.\u003cp\u003e\u003cstrong 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